Brewery Visitor Centre
Brewery Visitor Centre
Concept
The redevelopment of a historic brewery, now re-imagined with a stunning modern atrium. This project is a harmonious blend of preservation and innovation, where the charm of the past meets the functionality and elegance of contemporary design.
The old brewery, with its rich history and industrial character, has been a landmark in the community for generations. Our vision was to breathe new life into this iconic site while respecting its heritage. The heart of this transformation is the addition of a large multi-faceted tiled atrium, which serves as a focal point and gathering space, creating a dynamic connection between the old and the new.
The various aspects of the brewery complex are re-connected via the proposed central atrium, where the linear street provides links to both public and private areas. Access to the spaces is controlled vertically via e series of bridges, lifts and staircases.
Whilst re-establishing practical links through the site, the modest, statement intervention promises an exciting place for staff to be proud of, whilst providing a fresh and inviting take on brewing, reflecting the unique and open attitudes of the brand and its brewers alike.
This once in a generation proposal, incorporates upgrades to both staff and visitor areas of the complex for all to enjoy, offering an insight into the art of brewing for generations to come.
We’ve designed a beer hall that sits at the heart of the brewery, with small-batch brewing showcased as a feature backdrop to the space.
Bespoke beer engines have been designed to dispense beer directly to the visitor, bringing them closer to the source of the brew. Kegged beers are tapped directly off the production line to feature brite tanks, allowing the visitor to have the unique experience of trying the freshest beer. Cask ales will be rolled off the production line and mounted directly to feature stillage racking forming a second feature beer engine.
The typical bar front counter has been removed to break the boundary between the visitor, the beer and the passionate bar staff in order to stimulate conversation about each brew.